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July 14-17, 2026 | Lexington, KY

An event for founders ready for more revenue and a different standard of leadership.

July 14-17, 2026 | Lexington, KY

An event for founders ready for more revenue and a different standard of leadership.

July 14-17, 2026 | Lexington, KY

An event for founders ready for more revenue and a different standard of leadership.

The people, conversations, standards, and environments you

place yourself inside of change what you believe is possible for yourself.

The people, conversations, standards, and environments you place yourself inside of change what you believe is possible for yourself.

Hell Yes LIVE was created for ambitious founders who are ready to stop operating in survival mode and start leading from a different level.

This is the room where vision expands, leadership sharpens, and the way you approach business (and life) begins to change.

It's time to lead like the CEO your next level requires.

WHAT DOES IT MEAN TO BE A

Here is what changes when you finally

stop operating in survival mode

Here is what changes when you finally stop operating in survival mode

You stop carrying the entire business yourself.

You stop second-guessing every decision.

You stop building from exhaustion.

You stop chasing growth that costs you your life.

And you finally begin operating like the founder your next level requires.

At some point, “strategy” is no

longer the problem.

You can buy another course.

Hire another coach.

Save another reel.

Listen to another podcast.

But none of it changes things if you keep hesitating every time it’s time to actually lead.

Because eventually, the thing standing between you, the business, and the life you want isn’t access to information.

It’s your willingness to fully commit to the version of yourself capable of building it.

The “how” is rarely the hardest part.

The systems can be learned.

The strategies can be taught.

The frameworks can be implemented.

That part is easy.

What’s harder is deciding you’re finally done:

Playing Small

Second-Guessing-Yourself

Overcomplicating Every Move

Hiding Inside Exhaustion

Waiting for Permission to Lead at the Level You Say You Want

That’s the shift you are seeking.

And it requires a decision.

The “how” is rarely the hardest part.

The systems can be learned.

The strategies can be taught.

The frameworks can be implemented.

That part is easy.

What’s harder is deciding you’re finally done:

Playing Small

Second-Guessing-Yourself

Overcomplicating Every Move

Hiding Inside Exhaustion

Waiting for Permission to Lead at the Level You Say You Want

That’s the shift you are seeking.

And it requires a decision.

Not your coach.

Not your team.

Not another strategy.

Not another year of “figuring it out.”

At some point, you have to decide:

to lead differently

to think differently

to operate differently

to stop getting in your own way

If you’re ready for that kind of shift, then I am ready to tell you exactly how to get there.

This isn’t more to do.

It’s how to do less, better.

At Hell Yes LIVE, I help you identify the bottlenecks, patterns, gaps, and overcomplications keeping your

business harder than it needs to be — so you can finally scale with more precision, leadership, and ease.

This is where founders stop throwing energy at

everything and start building from clear vision.

HELL YES LIVE is the recalibration room for high-performing entrepreneurs.

It’s not a retreat. It’s not a hype fest. It’s a strategic bootcamp for leaders who are currently at six and seven figures, looking to grow into the next echelon of revenue. Whether that’s multi 7-figures or even into 8-figures this process requires a diligent level of strategy, execution, and action.

This is where you finally stop running your business on survival mode and instead step into the next era of your business: lowering your workforce, increasing your profits, doubling your revenue and doing all of this through The “Gap Map” Method.

BUILD A BUSINESS AROUND YOUR BRILLIANCE

Get crystal clear on what’s missing — and close the gap fast.

Most founders don’t need more information.

They need clarity on what’s slowing their growth, what’s overcomplicated, what’s keeping them stuck repeating the same patterns year after year.

The Gap Method™ helps you identify the bottlenecks, operational gaps, inefficiencies, and habits standing between where you are now and the next level of your business.

Then you build the plan to close that gap — quickly.

This is why everything after Hell Yes LIVE starts moving faster.

The founders who’ve been hovering around the same income, same patterns, and same level for years finally begin making cleaner decisions, scaling with more precision, and stepping into real momentum.

Real-time coaching.
Real-time clarity.

You won’t leave Hell Yes LIVE wondering how to apply what you learned once you get home.

Inside the room, Becca and her team work directly with attendees to identify blind spots, simplify decision-making, and architect the next level of growth in real time.

Because the “how” becomes a whole lot easier when the vision becomes clear. This is where founders stop overthinking every move, spinning their wheels, trying to solve everything alone …and start making cleaner decisions with confidence, direction, and momentum behind them.

Real-time coaching.
Real-time clarity.

You won’t leave Hell Yes LIVE wondering how to apply what you learned once you get home.

Inside the room, Becca and her team work directly with attendees to identify blind spots, simplify decision-making, and architect the next level of growth in real time.

Because the “how” becomes a whole lot easier when the vision becomes clear. This is where founders stop overthinking every move, spinning their wheels, trying to solve everything alone …and start making cleaner decisions with confidence, direction, and momentum behind them.

This isn’t just tactical.

It’s personal.

You’ll walk out of the room moving faster, selling stronger, leading cleaner, and scaling with certainty — because the version of you capable of holding the next level finally showed up.

The real risk isn’t failure. It’s staying exactly where you are.

The real risk isn’t failure.

It’s staying exactly where you are.

Same revenue.

Same exhaustion.

Same bottlenecks.

Same patterns.

Same business demanding more from you than it gives back.

At some point, you have to decide whether you actually want the next level… or just like the idea of it.

And that shift doesn’t happen passively.

It happens the moment you stop waiting and fully commit to becoming the founder your business actually needs.

This room will expose the thing that’s been slowing you down.

Maybe it’s: overthinking, inconsistency, unclear positioning, fear of visibility, avoiding the decisions you already know need to be made.

Whatever it is — you’ll see it clearly here.

And once you see it, you can finally stop building your business around it.

That’s why people leave Hell Yes LIVE and move differently afterward.

Because when the excuses disappear, momentum and clarity finally have room to show up.

Hell Yes LIVE isn’t a room full of

flashy coaches and empty motivation.

We’ve assembled real business leaders who understand what it actually takes to build scalable companies, increase profitability, lead leaner teams, and grow without chaos consuming your life.

Because this isn’t about chasing the idea of success.

It’s about becoming the kind of founder capable of holding bigger revenue, stronger leadership, and long-term wealth. The room is intimate, high-level, emotionally intelligent, and designed to shift how you lead forever.

Becca Pike

Becca Pike is a multi-7-figure entrepreneur and founder of Hell Yes Coaching, known for no-BS leadership and building scalable companies that grow without consuming your life.

John Richardson

John is the head coach of at Hell Yes Coaching, known for building 6-figure and 7-figure entrepreneurs through no-BS strategy, elite performance standards, and a mindset forged at the Ironman World Championship.

Bridget James Ling

Bridget is an 8-figure founder and powerhouse speaker known for teaching entrepreneurs how to build high-impact movements, magnetic brands, and companies that lead at a global level.

Jess McKinley Uyeno

Jess mentors high-level entrepreneurs to build, hold, and expand wealth while leading lives that are just as powerful as the money they create.

Lou Clarke

Lou Clarke is a wealth mentor known for building high-cash-flow business through no-BS strategy, powerful leadership, and unapologetic standards around money.

Sarah Boes

A founder and former Chief Nursing Officer who built and scaled a multiple 8 figure company to acquisition, Sarah is now creating businesses rooted in meaning, growth, and impact.

The people we’re bringing into this

room aren’t here to impress you.

The people we’re bringing into this room aren’t here to impress you.

They’re here to challenge the way you think, lead, sell, scale, and operate — and show you what actually becomes possible when a business is built with clarity, precision, and the right foundations underneath it.

They’re here to challenge the way you think, lead, sell, scale, and operate — and show you what actually

becomes possible when a business is built with clarity, precision, and the right foundations underneath it.

Learn from the industry disruptors building the 7 & 8 figure brands everyone else is trying to copy.

HELL YES LIVE

was created for entrepreneurs whose success outpaced their structure.

You’ve got the income. The brand. The results. But behind the scenes, you’re still holding the whole thing together. This event will help you shift from overworked operator to strategic CEO, so your business scales without you doing more.

HELL YES LIVE ISN'T JUST A BUNCH OF SHOSHY COACHES & MOTIVATION.

We’ve assembled true business leaders who represent the identities that The “Gap Map” Method provides, focusing on scalable revenue, high profitability, and lean teams. To do that, here are your teachers:

THE VOICES ON THIS STAGE AREN'T HERE TO IMPRESS YOU,

EVEN THOUGH THEY ARE SOME OF THE MOST IMPRESSIVE IN THE INDUSTRY.

They’re here to wake you up to how you think, how you lead, and how you scale and show you why building your business the RIGHT way is the only way.

LEARN FROM THE INDUSTRY DISRUPTORS WHO WROTE THE RULES FOR BUILDING 7-8 FIGURE BRANDS.

Day One:
The Room (Welcome Reception)

You’ll walk into a room full of founders thinking bigger, moving faster, and operating at a different level than what most people experience day to day.

This is where the standards shift.

The conversations start.

The walls come down.

And the version of you capable of building what you actually want begins to wake up.

Day Two:
Structure, Strategy and Scaling

This is where the business gets simpler.

You’ll identify what’s slowing growth, overcomplicating operations, draining profit, and keeping you overinvolved in every part of the company.

Then we rebuild from clarity.

Cleaner systems.

Stronger positioning.

Smarter scalability.

More profitable decisions.

Because businesses scale faster when they stop leaking energy in the wrong places.

Day Three:
Money, Leadership and Expansion

This is where everything starts moving differently. We move beyond business structure and into: leadership capacity, visibility

messaging, financial growth, embodied decision-making.

Because scaling a business requires more than strategy.

It requires becoming the kind of founder capable of holding bigger revenue, bigger visibility, and bigger responsibility without collapsing under it.

This is where founders stop playing small and start operating with real certainty.

The Manchester Hotel

Lexington, Kentucky

Hell Yes LIVE takes place inside The Manchester Hotel, an intentionally designed space for elevated conversations, sharp thinking, and the kind of environment that shifts the way you lead.

From rooftop conversations to late-night breakthroughs, every part of this experience was designed to pull you out of your day-to-day routine and into a venue that expands what feels possible for your business and your life.

Because environment matters.

And certain rooms change you long after you leave them.

GENERAL ADMISSION

🎟️ Full access to 3 transformational days of keynote talks, strategy workshops, and live coaching

🎟️ Entry to the HYL Welcome Party: your first bold move into the room that changes everything

🎟️ Hot seat coaching opportunities with Becca and her team of 7-figure mentors

🎟️ Unfiltered strategy from speakers who’ve built category-defining businesses

🎟️ Immersive networking with high-performing founders, leaders, and visionaries

🎟️ Access to the most emotionally intelligent, action-driven room in the industry

EARLY BIRD ENROLLMENT:
$397 USD
(UNTIL MARCH 20TH)

TIER 1 TICKET ENROLLMENT:
$497 USD
(UNTIL MARCH 20TH)

VIP ADMISSION

🎟️ Full access to 3 transformational days of keynote talks, strategy workshops, and live coaching

🎟️ Hot seat coaching opportunities with Becca and her team of 7-figure mentors

🎟️ Unfiltered strategy from speakers who’ve built category-defining businesses

🎟️ Immersive networking with high-performing founders, leaders, and visionaries

🎟️ Access to the most emotionally intelligent, action-driven room in the industry

🎟️
Two drink tickets at the Welcome Reception to toast your next-level era

🎟️ Keynote Speaker recordings so you can replay your breakthroughs again and again

🎟️ Gourmet lunch buffet on Thursday

🎟️ Exclusive VIP Breakfast Masterclass

🎟️ Elevated VIP Brunch on Friday with speakers and top-tier attendees

🎟️ Reserved front-row priority seating for every session

🎟️ VIP name badge so the room knows who you are

🎟️ COMPLIMENTARY GA ticket so your business bestie can come along with you

EARLY BIRD ENROLLMENT:
$1111 USD

VIP Access

  • Full access to 3 transformational days of keynote talks, strategy workshops, and live coaching

  • Entry to the HYL Welcome Reception: your first bold move into the room that changes everything

  • Hot seat coaching opportunities with Becca and her team of 7-figure mentors

  • Unfiltered strategy from speakers who've build category-defining businesses

  • Immersive networking with high-performing founders, leaders, and visionaries

  • Access to the most emotionally intelligent, action-driven room in the industry

  • Two drink tickets at the Welcome Reception to toast your next-level era

  • All Keynote Speaker recordings so you can replay your breakthroughs again and again

  • Gourmet Breakfast and Lunch buffet on Wednesday and Thursday

  • Elevated VIP Brunch on Friday with speakers and top-tier attendees

  • Reserved front-row priority seating for every session

  • VIP name badge so the room knows who you are

  • FREE +1 GA ticket so your business bestie can come along with you

$1808

General Access

  • Full access to 3 transformational days of keynote talks, strategy workshops, and live coaching

  • Entry to the HYL Welcome Reception: your first bold move into the room that changes everything

  • Hot seat coaching opportunities with Becca and her team of 7-figure mentors

  • Unfiltered strategy from speakers who've build category-defining businesses

  • Immersive networking with high-performing founders, leaders, and visionaries

  • Access to the most emotionally intelligent, action-driven room in the industry

$697

And that's probably the one regret that I have; that I didn't do it sooner.

"Up until last year, I did not seek any type of coaching. And that's probably the one regret that I have; that I didn't do it sooner. This is my second round, and this year we had our best year ever. Despite a recession and everyone saying that the sky is falling. Our numbers beg to differ."

- Jennifer P.

“I was reminded of all that’s possible, and I felt my capacity stretch to meet it.”

- Jennifer P.

"But what really happened is that we really felt this incentive to change our lives."

"I expected to be inspired at this event. I expected to get really good business coaching. But what really happened is that we really felt this incentive to change our lives. And what that means for our lives, for our family"

- Alicia

I built this room to change lives.

This isn’t a strategy download.

There will be no trauma bonding, echo chamber of coaches talking in non-stop coaching lingo, or surface-level strategies you can Google.

This is the room that gives you the blueprint, the fire, and the move-now momentum to not only build the company you actually want, but have the time of your life doing it.

I’ve watched this room do what 6 months of coaching can’t.

This is the room that’s built millionaires on repeat.

FAQs

Where is the event?

The Manchester Hotel in Lexington, KY

What are the event dates?

July 14–17, 2026

Is there a virtual option?

No. This is an in-person-only experience.

Can I bring my co-founder or second in command?

Yes, and we highly recommend it. The best way to bring a partner is by grabbing a VIP ticket, it gives you both access to the main event and some great perks for you as well.

Note: Each VIP ticket includes one complimentary General Admission guest pass, which can be upgraded to VIP for an additional cost.

What if I buy a GA but want to upgrade to VIP Later?

You’ll have the option to upgrade (pending availability).

Are meals included?

General Admission: Welcome Reception: small bites provided by Team Hell Yes (cash bar for drinks)

Days 2 & 3: All-day beverage service

VIP: Welcome Reception: small bites provided by Team Hell Yes + 2 drink tickets
Breakfast &
Lunch provided on Day 2 and 3
Brunch provided on Day 4

What airport should I fly into?

Lexington Blue Grass Airport (LEX) – 15 min away

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